De Fonseca Shops

Defonseca is the Italian leader in the slipper and beach footwear market. Distributed throughout the world by a widespread sales network, after 40 years, Defonseca decided to create their own stores, entrusting the project to Alberto Apostoli. The concept we created aims to express the company’s philosophy of general well-being and health, rather than simply promoting purely practical, comfortable products.

Location Roma, Milano, Novara

Year 2013


Concept Design
Cost control
Preliminary Design
Final Design
Detail design
Interior design
Furniture design
Lighting design
Project management
Art direction