Stonefly Store – Restyling

For Stonefly, a leading international brand in technical but aesthetic footwear, the studio was commissioned to develop the restyling of the store starting from some perceived and potentially incrementable values ​​of the brand itself: technology and style. The project then reviews the entire display system, the display case, the positioning logo as well as other aspects relating to finishes and lighting. A substantial restyling that has also involved a new layout of internal communication no longer solely linked to the use of panels and banners but, instead, integrated with the architecture of the sales point and its finishes.






Concept Design
Preliminary Design